Say hello to the NEW SERIE EXPERT! 🖤🤍

The same high-performing professional range you know and love, but more sustainable. ♻️

The new Serie Expert range is housed in up to 95%* recycled and recyclable plastic to help reduce virgin plastic use. 

This is part of L’Oréal’s wider sustainability commitments which can be accessed on their website 🌟

*Except the cap.

Available in store 🛒